Here is something that amazes me no mainstream Bank has tried. Product development engaging customers. This is a start towards the Cluetrain approach.
Right now its customer -> customer. Real Cluetrain would be employee -> employee and employee -> customer.
Hat tip Jeremiah.
It is with this mindset that we created Ideastorm. The name is a take-off on the word brainstorm and it is our way of building an online community that brings all of us closer to the creative side of technology by allowing you to share ideas and interact with other customers and Dell experts.
You can suggest new products or services you’d like to see Dell develop or tell the world how you feel about major trends in technology and society. We hope this site fosters a candid and robust conversation about your ideas.
Source: About – Dell Ideastorm
Here’s how Dell envisage it:
Think of Dell IdeaStorm as a combination between a message board and Digg.com. Topics that earn the most points from the voting process move up to the top of the page. End result, by submitting ideas and voting on them as a community, you will tell us how you want us to change. Along the way, we’ll call out the top ideas that are being considered by Dell. We’ll also keep track of which ideas we’ve implemented, and make it easy for you to see.
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2 responses to “About – Dell Ideastorm”
Yeah, this is something I’ve been trying to establish in my head the proper balance for our own products we are going to development. The current way of message boards stink frankly, so incorporating a rating system with it you know the best post/topics are coming to the top. Instead of trying to find the proverbial needle in the haystack.
I just wish they would offer the the software up for others to hack on but I don’t see Dell doing that.
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Perhaps there is a business opportunity to develop it?
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